How to
How to Calculate Net Promoter Score (NPS): NPS calculation
In today’s business landscape, NPS calculation has become a recognized and popular method for measuring customer satisfaction and loyalty. While several metrics can help measure customer sentiment, one metric that has gained significant popularity and recognition is the Net Promoter Score (NPS). Developed by Fred Reichheld, a Bain & Company consultant, the NPS provides organizations […]
Karolina Konopka
Customer support manager
How to
How to create survey on WhatsApp?
WhatsApp is a popular communication platform that allows users to send text, voice and video messages, make phone calls, and conduct group chats. The app is available on various platforms such as iOS, Android, and others, and is used by millions of people around the world. When using this app, there is sometimes a need […]
Karol Koronowicz
Founder
Opinions & Expertise
Directional and non-directional hypothesis: A Comprehensive Guide
In the world of research and statistical analysis, hypotheses play a crucial role in formulating and testing scientific claims. Understanding the differences between directional and non-directional hypothesis is essential for designing sound experiments and drawing accurate conclusions. Whether you’re a student, researcher, or simply curious about the foundations of hypothesis testing, this guide will equip […]
Karolina Konopka
Customer support manager
Opinions & Expertise
The population of interest: what is it and how to identify it?
When conducting research, it is crucial to clearly define the population of interest. But what exactly is the population of interest, and how do we identify it? In this article, we will delve into the concept of the population of interest, its significance in research, and provide practical guidance on how to accurately define and […]
Karolina Konopka
Customer support manager
Opinions & Expertise
What is a double-barreled question, and how do you avoid it?
If you’ve ever encountered a survey or questionnaire that left you confused or unsure how to answer, chances are it contained a double-barreled question. In this article, we’ll explore what double-barreled questions are, why they should be avoided, and provide practical tips on how to identify and steer clear of them in your own surveys. […]
Karolina Konopka
Customer support manager
Opinions & Expertise
Market research survey: tips, types & templates
A market survey is a critical process involving research and market analysis for a particular product or service. It is a comprehensive study investigating customer inclinations and preferences, including their investment attributes and buying potential. A market research survey is an essential component of any successful marketing strategy. It helps businesses to identify and target […]
Karolina Konopka
Customer support manager