Using ChatGPT for Survey Creation: Prompts, Tips & Examples

ChatGPT survey creation involves using OpenAI’s language model to generate survey questions, brainstorm ideas, and recommend question types for your research. As a language model, ChatGPT is a versatile tool that can assist with a wide range of tasks, including survey creation. With its advanced natural language processing capabilities, ChatGPT makes it easy to design and execute surveys precisely and easily. Whether you’re conducting research, gathering customer feedback, or trying to better understand your target audience, ChatGPT can help you create effective and engaging survey questions that yield insightful and valuable results.

For a faster, all-in-one solution, try our AI Survey Generator which creates complete surveys ready for distribution in seconds.

ChatGPT vs Dedicated AI Survey Tools

Before diving into how to use ChatGPT, it’s worth understanding when to use it versus dedicated survey tools:

What is ChatGPT?

ChatGPT is a large language model developed by OpenAI, based on the GPT (Generative Pre-trained Transformer) architecture. It uses machine learning algorithms to understand and generate human-like language, allowing it to interact with users naturally and conversationally. ChatGPT is designed to understand and respond to a wide range of topics, and can be used for various applications such as language translation, chatbot development, and text generation. It has been trained on a vast corpus of text from the internet, allowing it to generate coherent, relevant, and contextually appropriate text. With its ability to understand natural language and generate human-like responses, ChatGPT has become an increasingly popular tool for various applications, including survey creation.

Although the above-mentioned merely scratch the surface of what ChatGPT is capable of, our focus lies on exploring its potential in creating survey questions. How exactly can ChatGPT be leveraged to design effective and insightful surveys? Let’s delve into this topic further.

How to use ChatGPT to write survey questions

Using ChatGPT to write survey questions is a relatively straightforward process. First, you’ll need to define the purpose of your survey and determine the target audience you wish to reach. Next, you can begin generating survey questions by engaging in a conversation with ChatGPT. Simply provide ChatGPT with a topic or prompt related to your survey, and it will generate responses that you can use as a basis for your questions. You can refine and customize these responses to fit your needs, ensuring the questions are relevant and coherent. Additionally, ChatGPT can provide suggestions for follow-up questions based on the responses you receive, allowing you to gain deeper insights into the topic you’re exploring. ChatGPT lets you quickly and easily create engaging and informative surveys, providing valuable insights that can inform your decision-making and drive your business forward.

For example, if your survey measures employee satisfaction, the prompt could be “Write 5 survey questions to measure employee satisfaction”.

Based on your prompt, it will generate a list of well-written, relevant survey questions.

• How satisfied are you with your current role and responsibilities?

• How would you rate the level of support you receive from your supervisor and colleagues?

• How satisfied are you with the company’s communication channels and information flow?

• How would you rate the opportunities for growth and development within the organization?

• How likely will you recommend our company as a great workplace for your friends or acquaintances?

• On a scale of 1-10, how likely are you to recommend our new product to a friend or colleague?

• What are the primary benefits or features that you appreciate about our new product?

• Is there anything that you find particularly challenging or frustrating about our new product?

• How does our new product compare to similar products on the market?

• Have you encountered any issues or defects with our new product? If so, please describe the issue and any steps you have taken to address it.

The aforementioned questions are fairly broad in nature, and may require some customization to ensure that they are tailored to your specific needs. Providing additional context or information may also be beneficial when prompting respondents to answer the questions. For instance, consider the following example prompt, which includes some additional qualifiers:

“Thank you for taking the time to provide feedback on our new product. We value your opinion and would appreciate your thoughts on the following questions. Please take a moment to consider your experience using our product, and answer the questions to the best of your ability. Your feedback will help us improve our product and better meet your needs.”

Generate survey ideas with ChatGPT

Using ChatGPT to generate survey ideas is another approach that can be used to come up with insightful and relevant questions. ChatGPT can be prompted with a specific topic or question related to the survey, and it will generate a range of responses that can be used as inspiration for survey questions. You can refine and customize these responses to fit your specific needs and objectives, and use them as a basis for further brainstorming and ideation. Additionally, ChatGPT can provide suggestions for follow-up questions based on the responses you receive, allowing you to gain deeper insights into the topic you’re exploring. By leveraging the power of ChatGPT, you can quickly and easily generate survey ideas that are relevant, engaging, and effective at gathering the information you need to inform your decision-making and drive your business forward.

To improve training opportunities for your employees, you could consider collecting feedback on the following aspects:

• Relevance: Collect feedback on the relevance of the training programs to their job roles and responsibilities. This can help you understand if the training meets your employees’ needs and if it aligns with your organization’s goals.

• Effectiveness: Collect feedback on how effective the training programs are in improving job performance and enhancing skills. This can help you identify areas for improvement in your training programs and ensure that they provide tangible benefits to your employees.

• Accessibility: Collect feedback on the accessibility of the training programs, such as the ease of access to training materials and resources and the availability of training programs for employees with different schedules.

• Delivery methods: Collect feedback on the delivery methods of your training programs, such as in-person training, online training, or a combination of both. This can help you understand which methods are most effective and preferred by your employees.

• Feedback and support: Collect feedback on the level of feedback and support provided to employees during and after the training programs. This can help you identify opportunities to provide additional support to employees as they apply their new skills and knowledge on the job.

By collecting feedback on these aspects, you can gain valuable insights into how to improve your training opportunities and ensure that they effectively meet the needs of your employees and organization.

With these suggestions, you now have a solid foundation to build upon. To expand upon these ideas and generate more survey questions, you can prompt ChatGPT for additional questions related to any of the abovementioned topics. ChatGPT can provide you with a wealth of insights and ideas to help you create a comprehensive and effective survey that gathers the information you need to improve your training opportunities.

Ask ChatGPT to recommend question types

To ask ChatGPT to recommend question types for your survey, you can prompt it with a specific question such as “What are some effective question types to use in a survey about employee satisfaction?” or “Can you suggest some question types for a customer feedback survey?”. ChatGPT will then generate a list of potential question types you can use in your survey, such as open-ended, Likert scale, multiple-choice, and more.

You could combine question types for a Candidate Experience Survey to gather comprehensive feedback from job applicants. Here are some question types that could be effective:

• Open-ended questions allow candidates to provide detailed feedback on their experience and share their thoughts and feelings in their own words. For example, you could ask, “Can you describe your overall experience with our company’s hiring process?”

• Likert scale questions: These questions ask respondents to rate their level of agreement or satisfaction with a statement on a scale, such as 1-5 or 1-10. For example, you could ask, “How satisfied were you with the communication you received during the hiring process?” and offer response options ranging from “Very dissatisfied” to “Very satisfied.”

• Multiple-choice questions: These questions offer respondents a set of predetermined answer options. For example, you could ask, “Which of the following factors were most important to you when deciding whether to accept a job offer from our company?” and offer response options such as “Salary,” “Company culture,” “Career growth opportunities,” etc.

• Demographic questions: These questions collect information about the candidate’s background and demographics, such as their age, gender, education level, and work experience. This information can help you understand the demographics of your applicant pool and identify areas for improvement in your hiring process.

ChatGPT output:

Sure! Here are ten sample questions for a Candidate Experience Survey, along with the type of question in brackets and possible answer choices:

• How did you hear about the job opening? (Choice - select all that apply)

• Company website

• Job Board

• Referral

• Social media

• Other (please specify)

• On a scale of 1-10, how would you rate the overall hiring process? (Rating)

• How well did the job description match the actual job responsibilities? (Rating)

• Did you feel well-informed throughout the hiring process? (Yes/no)

• On a scale of 1-10, how satisfied were you with the communication you received during the hiring process? (Rating)

• How would you rate the interview process? (Rating)

• Which of the following factors were most important to you when considering whether to accept a job offer? (Choice - select all that apply)

• Salary

• Benefits

• Work-life balance

• Company culture

• Career growth opportunities

• Location

• Other (please specify)

• Did you receive feedback on your application or interview? (Yes/no)

• How likely will you recommend our company to a friend or colleague looking for a job? (NPS - 0-10 scale)

• Do you want to add anything about your candidate’s experience with our company? (Text)

Conclusion: When to Use ChatGPT for Surveys

ChatGPT is a cutting-edge tool that can help you brainstorm survey questions and generate ideas quickly. It’s particularly useful for:

• Initial brainstorming: Generating question ideas when you’re starting from scratch
• Exploring topics: Getting suggestions for what aspects to cover in your survey
• Question wording: Refining how questions are phrased

However, for a complete survey workflow—from design to distribution to analysis—you’ll need a dedicated survey platform. Responsly’s AI Survey Generator combines the power of AI question generation with:

• Professional survey templates for customer satisfaction, employee engagement, and more
• Multi-channel distribution via email, SMS, WhatsApp, and website
• Built-in analytics and reporting
• Various question types including NPS, rating scales, and matrix questions

Ready to create your first AI-powered survey? Try Responsly free and see how much faster you can gather insights.

FAQ

Can ChatGPT create survey questions?

Yes, ChatGPT can generate survey questions based on your research goals. Simply describe your topic, target audience, and objectives, and it will create relevant questions tailored to your needs.

What are the best prompts for survey creation with ChatGPT?

Effective prompts include specifying the survey topic, target audience, question types needed (multiple choice, open-ended, rating scales), and the insights you want to gather. Be specific about context and goals.

Should I use ChatGPT or dedicated AI survey tools?

While ChatGPT is great for generating question ideas, dedicated AI survey generators like Responsly offer integrated features for survey design, distribution, and analysis all in one platform.

What are the limitations of using ChatGPT for surveys?

ChatGPT generates text only - you still need a survey platform for design, distribution, and analysis. It may also produce generic questions without deep industry context. Dedicated AI survey tools solve both issues.